Generalist Marketer
Mintlify · On-site
MeritLog read this listing from Mintlify's Ashby job board and last checked it on September 11, 2026.
Source: the employer's Ashby job board. Open the original listing for current details.
Job details
- Work model
- On-site
- Salary
- $100K - $200K
- Location
- San Francisco
- Company website
- mattrickard.com
Hiring context
How this role compares at Mintlify
Mintlify has 19 live roles in MeritLog’s catalog across 6 job families, and 2 of them are in design. 19 of those listings publish a pay range, a disclosure rate of 100%.
This role's posted range of $100K - $200K sits above 0% of the 18 other Mintlify roles quoted over the same currency and period.
Mintlify concentrates this hiring in:
Counted across the job boards MeritLog tracks, at the time this page was served. Pay comparisons use only listings that publish a complete range in the same currency and period.
What the role asks for
What they're asking for
- 2-5 years of experience at an early-stage startup, ideally within the marketing departmentExperiencePreferred
- Strong executional + strategic skills, capable of owning programs end-to-end on a small team with minimal directionSkill
- Hybrid GTM experience: comfortable spanning PLG (startup/self-serve) and sales-assisted (mid-market/enterprise)Skill
- Experience working in the dev tools or technical B2B audience spaceSkill
- Bonus Points: Experience posting on at least one social media platform in a public capacity - ideally with clear milestones achieved. Familiarity with devtools. Background in community marketingSkillPreferred
Parsed by MeritLog from the employer’s own posting. The full description follows below.
Job description
WHY MINTLIFY? We're on a mission to empower builders. - Massive reach: Our docs platform serves 100 million+ developers every year and powers documentation for 20,000+ companies, including Anthropic, Microsoft, PayPal, Spotify, Coinbase, X, and over 20% of the last YC batch. - Small team, huge impact: We recently passed 65 employees and raised a $45 million Series B led by A16Z and Salesforce Ventures. Each new hire has a huge impact on shaping the company's trajectory. - Culture of slope over y-intercept https://mattrickard.com/hire-slope-not-intercept: We value learning velocity, grit, and unapologetically unique personalities. We grew in value faster than headcount and we’re looking to align the two quickly. We are looking to hire a generalist who is creative, curious, and content-driven and also wants to soak up all things marketing. WHAT YOU'LL WORK ON HERE - Building repeatable systems (monthly spotlight series, pre/post-event playbooks) rather than one-off content - Creating content for all Mintlify social media platforms (X, LinkedIn, others) - Assisting with field marketing and product marketing initiatives as necessary - Writing for developers - with a strong understanding of how developers discover and evaluate tools - Coming up with creative ways to reach and market to our customers - Tracking metrics (pipeline influenced, meetings booked, signups sourced, cost per meeting) and figuring out how to optimize for them WHAT YOU BRING TO THE TABLE - 2-5 years of experience at an early-stage startup, ideally within the marketing department - Strong executional + strategic skills, capable of owning programs end-to-end on a small team with minimal direction - Hybrid GTM experience: comfortable spanning PLG (startup/self-serve) and sales-assisted (mid-market/enterprise) - Experience working in the dev tools or technical B2B audience space - Bonus Points: Experience posting on at least one social media platform in a public capacity - ideally with clear milestones achieved. Familiarity with devtools. Background in community marketing WHY YOU SHOULD JOIN OUR MARKETING TEAM If you’re data-driven and care deeply about building a strong brand, then you have a chance to make an impact here. You will have true ownership over your ideas that translate into events, launches and campaigns you run. We believe great marketing comes from great teams. The best ideas win here, and we're quick to iterate when something isn't landing. You'll find the sweet spot between the projects that energize you and the goals that move the business forward. You'll test new channels, explore new ideas, and own the results. You'll ship work that people actually see. COMPANY BENEFITS: - Competitive compensation and equity - 20 days paid time off every year - 401k or RRSP - $420/month wellness stipend - 100% coverage for Health, dental, vision - Free Ubers to and from work - Free lunch and dinners - Annual team offsite (previously went to Alaska, Hawaii)