Product Marketing Manager

Job details

Work model

Not provided by source

Salary

Not listed by source

Location

Stuttgart Schockenriedstr. 17

Occupation

Marketing Managers(O*NET 11-2021.00)

Job description

Product Marketing Manager Overview We are looking for a strategic and execution-driven Product Marketing Manager (m/f/d) to define how our AI robotics products are positioned and brought to market. You will shape our messaging, support go-to-market strategies, and enable Sales to close more effectively. In this role, you will connect the dots between product development, customer needs, and commercial success-translating technical capabilities into tangible value propositions and scalable growth initiatives. You will work cross-functionally with Product, Sales, and Engineering to lead product launches, develop compelling content, and generate insights from customer and market feedback. This role is key to sharpening our positioning in a competitive market and scaling our impact with enterprise customers. Your Responsibilities Messaging & Positioning • Define and continuously refine product messaging and value propositions across use cases and buyer personas • Translate complex AI and robotics capabilities into clear, compelling narratives for both technical and non-technical stakeholders • Develop tailored messaging for verticals, market segments, and key accounts Go-to-Market Execution • Lead product and feature launches end-to-end in collaboration with Product, Sales, and Marketing • Coordinate internal enablement and external rollout activities • Align launches with demand generation, campaigns, and press activities Sales Enablement • Create and manage sales enablement materials (pitch decks, one-pagers, battle cards, ROI tools) • Support Sales with training, objection handling, and demo narratives • Improve conversion and deal velocity by aligning closely with revenue teams Content & Market Education • Develop product-focused content (solution briefs, white papers, competitive comparisons) • Contribute to blog articles, newsletters, and product-related webinars • Shape thought leadership content that reinforces Sereact’s positioning Customer & Market Insights • Conduct market research and competitor analysis to inform positioning and roadmap • Capture feedback from the field to refine messaging and identify opportunities • Monitor trends in robotics, logistics automation, and AI application domains Reporting & KPIs • Define and track product marketing success metrics • Report on GTM performance and impact on pipeline and revenue • Support forecasting and planning with market and customer insights Qualifications Education & Experience • Completed studies in Business, Marketing, Engineering, or a related field • Several years of experience in B2B product marketing, ideally in tech, AI, SaaS, or industrial automation Professional Competencies • Strong understanding of enterprise buyer journeys and complex value chains • Experience with launching and positioning technical products in B2B markets • Confident use of marketing tools such as HubSpot, Notion, Figma, or equivalents • Experience working cross-functionally with Product, Sales, and Engineering Soft Skills • Hands-on mentality with strategic thinking ability • Excellent communication skills in German and English Structured, analytical, and customer-centric work style Our interview plan: • Application • Take‑home assignment: You’ll work on a short, role‑relevant task with clear instructions and a deadline. • Cultural fit interview (40 min): A conversation about how you work, what motivates you, and what you’re looking for. Expect CV highlights, your “why,” and time for your questions. • Technical fit interview (45 min): A deeper dive into your skills and problem‑solving approach for this role. • On‑site visit: Meet the team in our office and collaborate on a real challenge similar to the work you’d do here. You’ll also meet a founder; we aim to give you a clear feel for the role and environment. What We Offer: • Wellpass (gym membership) • Flexible working hours • Option to work from home when needed • A motivated team and an open corporate culture • Competitive compensation and excellent career development opportunities Note to applicants: We are currently experiencing a high volume of interest in this role. Due to this, our review process is taking a bit longer than usual. We appreciate your patience. Find more English Speaking Jobs in Germany on Arbeitnow